5 Ways to Protect Your Brand Reputation Online

Protecting your brand or business on the internet is one of the most important things you can do. Some businesses take the "if they aren't online, they don't need to worry about it" approach -- which is the absolute worst thing you can do. Whether you are a small business, a startup, a local shop, an…

How to Suppress Negative Reviews in the Search Results

Nothing is more impactful to your reputation or brand than what appears at the top of the search results when someone searches for your name. It's not just because Google is ranking it #1 in their search results, but also because of the influence it has as being the first impression your audience may see. For…

5 Reputation Management Experts Discuss Monitoring Online Mentions

When it comes to protecting your online reputation and monitoring where you rank in the search results, you don't have to go it alone. Top reputation agencies and experts rely on a wide range of tools to manage hundreds (if not thousands) of campaigns for all of their clients. Some of these tools monitor search…

5 Immediate Benefits to Claiming Your Business on Google

Claiming your local or small business on Google is one of the most effective ways to establish a great reputation online. Not only is Google the most used website and search engine in the world today, it's also where nearly everyone starts and ends when looking for information online. Something we continually discuss on the…

3 Key Stats for Local Businesses, Consumer Reviews & Search Rankings

Few things are more damaging to a brand or business than when one says something like, "Our business isn't online, so we don't have to worry about someone attacking our brand". Not only is that statement ridiculous, it's also horribly wrong! Without an online presence and not monitoring what and where things are being said…

Gini Dietrich – Ask the Reputation Management Expert

Maintaining a solid reputation for yourself and your business is more than just keeping an eye on what other people are saying about you. It also has to do with the message and branding you deliver to your audience on a daily basis. Through the use of PR and marketing, anyone can greatly improve how…

The Psychology of Trust in Marketing: How to Earn It and How to Keep It

When making a purchase, 92 per cent of consumers trust recommendations from friends and family over all forms of advertising. In fact, they trust their friends and family 9 times more than they trust advertising. For brands, this presents both a challenge and an opportunity. Companies can no longer rely solely on advertising and expect…

Chris Martin – Ask the Reputation Management Expert

The first impression and perceived reputation that can be found when someone searches for your personal name, brand or business online can have a huge impact in both your personal and business success. For individuals, everything from how you run you personal life, take on new job opportunities and how others have a perception of…

Online Reputation Management for Small Business

As a small business, every customer and transaction is extremely important. With more people relying on the internet for information and reviews about your brand, it's more important than ever to make sure you and your business rank at the top of the search results and provide your customers with the results they are looking…

Andy Beal – Ask the Reputation Management Expert

When it comes to your online reputation, there is simply no better investment you can make. Your first impression and what people find in the search results when they search for your name, can not only be embarrassing, but it can also hurt your longterm personal reputation, job opportunities and of course your brand or…