All Blog Posts
Why ‘Reputation First’ Is Replacing ‘Brand First’ in Hiring
Hiring has changed dramatically over the past few years. Today, candidates are no longer swayed by polished marketing, slogans, or …
When Your Wikipedia Page Is Hurting More Than Helping
A Wikipedia page can feel like a badge of legitimacy. It sits near the top of search results, is part …
Why Even Positive Articles Can Confuse Google’s Context
Publishing a positive article should feel like a win. You share good news, hopeful stories, inspiring research, or simple ways …
When False Listings and AI-Generated Reviews Collide
If you’ve ever read online reviews before buying something, whether it’s a new skincare product, a restaurant meal, or a …
Why “Embarrassing but Legal” Content Is the Hardest to Remove
You’re living your adult life — building your career, taking care of your family, or running your business — when …
How Reputation Sabotage Targets Multilingual SERPs
Reputation sabotage rarely starts loudly. It usually begins quietly — in places where the person or brand isn’t looking. In …
What Employers Really See When They Run a Quick Search
A CareerBuilder survey found that 70% of employers have turned down candidates because of what they found online. Before most …
When Reviews and Reddit Threads Conflict, Who Do Users Trust?
Imagine you’re shopping online for a new phone or laptop. Amazon reviews show five stars across the board — but …
