All Blog Posts
Why ‘Reputation First’ Is Replacing ‘Brand First’ in Hiring
Hiring has changed dramatically over the past few years. Today, candidates are no longer swayed by polished marketing, slogans, or …
When Your Wikipedia Page Is Hurting More Than Helping
A Wikipedia page can feel like a badge of legitimacy. It sits near the top of search results, is part …
Why Even Positive Articles Can Confuse Google’s Context
Publishing a positive article should feel like a win. You share good news, hopeful stories, inspiring research, or simple ways …
When False Listings and AI-Generated Reviews Collide
If you’ve ever read online reviews before buying something, whether it’s a new skincare product, a restaurant meal, or a …
Franchise Reputation Management: How One Location’s Reputation Impacts the Entire Franchise
This article about franchise reputation management explains how a single location can impact the entire brand. In a franchise system, …
Why “Embarrassing but Legal” Content Is the Hardest to Remove
You’re living your adult life — building your career, taking care of your family, or running your business — when …
